Tag: Brand Marketing

What Would John Hancock Do?

“When I was your age, we didn’t type our signature in an email, we WROTE it, with a pen, in CURSIVE. And we liked it!” My, how things have changed. Gone are the days of pen to paper. Now I’m typing emails to people and signing my name with a cute font in a pretty…
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Why Ambassadors Are The Greatest Thing Since Sliced Bread

Ambassadors are the best. I love them, and if you know what’s good for you, you should too. I wrote a blog in April 2015 (OMG I can’t believe it’s been 2 years!) about the power of ambassadors and brand advocates. Two years later I can say that this still rings true, now more than…
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