May 8, 2019
Ten Things I Hate About You, Facebook
It’s the social media platform we love to hate, and I’d venture to guess that we all have a bi-polar relationship with the almighty Facebook. ...
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October 15, 2020
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May 1, 2019
Writing for SEO
Having great content has always been an essential cornerstone of marketing, and as the industry has changed, that has not. However, when it co...
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April 24, 2019
A Powerful Brand Message: #iloveyouhater
As most of us in the industry do, I routinely review Ad Age to keep up with the latest news, trends, and creative thinking in branding and adv...
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April 17, 2019
Three BIG Reasons Your Business Should Have a Website
As social media platforms emerged and grew in popularity over the last decade, business owners and marketers have clamored to leverage them in...
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April 10, 2019
The DIY website builder – yay or nay?
Around my house, I am a DIYer. Give me a couple HGTV episodes, a little JoAnna Gaines inspiration, or an hour alone with Pinterest and I’m r...
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April 3, 2019
Burger King’s Impossible Whopper: A Perfect and Not-So-Impossible Product Launch
Burger King is a place that I have not stepped foot in for over a decade. In college I would go to class, workout and then scarf down fast foo...
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March 27, 2019
Tell your story with video
There’s that saying that “if you don’t tell your story, someone else will,” and in this day in age there’s more truth to that than ever with t...
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March 20, 2019
3 reasons you should shoot for originality, instead of stock photography
Successful marketing involves the telling of a story through images and words. And in some cases, more so in the visual as opposed to the verb...
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March 13, 2019
The Top Three Reasons to Invest in Professional Website Design and Development
In the digital era, it is practically impossible to have a successful business without having a website to support digital presence. SEO compa...
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March 7, 2019
Lessons Learned from Fyre Festival on Being Authentic
If the Fyre Festival only came onto your radar recently, you are not alone. Many of us were probably (happily) unaware of Fyre Festival back i...
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