May 30, 2019
Gut Versus Data
I have worked with a number of very successful entrepreneurs and the one thing that they all have in common is following their gut when it com...
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February 8, 2021
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May 22, 2019
Progress Over Perfection
Looking for a little motivation? Look no further. There’s this theory that we can be our own worst enemy when it comes to making progress towa...
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May 16, 2019
Let’s Get Real: The Need for Your Brand to Be Authentic
Excited, I brought home my just-purchased de-frizzing finds, thrilled that this was going to be the start of a new era. These products were go...
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May 8, 2019
Ten Things I Hate About You, Facebook
It’s the social media platform we love to hate, and I’d venture to guess that we all have a bi-polar relationship with the almighty Facebook. ...
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May 1, 2019
Writing for SEO
Having great content has always been an essential cornerstone of marketing, and as the industry has changed, that has not. However, when it co...
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April 24, 2019
A Powerful Brand Message: #iloveyouhater
As most of us in the industry do, I routinely review Ad Age to keep up with the latest news, trends, and creative thinking in branding and adv...
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April 17, 2019
Three BIG Reasons Your Business Should Have a Website
As social media platforms emerged and grew in popularity over the last decade, business owners and marketers have clamored to leverage them in...
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April 10, 2019
The DIY website builder – yay or nay?
Around my house, I am a DIYer. Give me a couple HGTV episodes, a little JoAnna Gaines inspiration, or an hour alone with Pinterest and I’m r...
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April 3, 2019
Burger King’s Impossible Whopper: A Perfect and Not-So-Impossible Product Launch
Burger King is a place that I have not stepped foot in for over a decade. In college I would go to class, workout and then scarf down fast foo...
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March 27, 2019
Tell your story with video
There’s that saying that “if you don’t tell your story, someone else will,” and in this day in age there’s more truth to that than ever with t...
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