Kolbeco is a curious and creative group of people who work together in a hamlet near St. Louis, Missouri. Since we are marketing and communications strategists, our talents and attitudes vary greatly. No one of us is similar to the other. What brings us together is a belief: a powerful story has the ability to create confidence and shine for brands – that includes the people and the processes that hold brands together.
What is a Brand Media Company?
During the Mad Men era of marketing, the world of communication was simple. You crafted a message and purchased access to your targeted audience. If you want to reach more people, buy more advertising. But that is not the way the world works now. And, looking back, it never really did work that way.
Here is what works: creating an emotional, human connection with your audience.
Every day, you are telling your audience a story – whether you accept this or not does not stop it from being true. So what would happen if you harnessed the power of you storytelling?
That is where the term, Brand Media Company, comes in. A Brand Media Company creates for you the platform, voice and tools for standing up for who you really are. We help you serve your audience in a way that increases your confidence and shine.