Attention. It’s the real currency of business. Your company is doing amazing work every day, so why don’t more people know about it? PR plays a critical part in the 490 factor methodology we bring to clients, to get people talking about and with your company.
Influencer Marketing – PR in New Media
As media evolves, our approach to PR evolves with it. In addition to partnering with traditional journalists and media outlets, we’ve recognized the opportunity to identify and build relationships with digital storytellers and online influencers to drive brand awareness, web traffic, and lead generation among new audiences.
We’re leveraging the story development and pitching strategies we’ve honed with traditional media to carve out new opportunities for clients with online influencers.