Category: Public Relations

Five Kolbeco Clients Who Transformed Their Business in 2020

Every year comes with its struggles and opportunities. No year is completely good or bad. But 2020 had a way of challenging that positive, glass-half-full mentality. And while it was likely one of the most difficult 366 day-periods (thanks a lot, leap year) we’ve gone through, hard times have a way of getting us all…
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Building Vendor Relationships and Why it Matters

November is the month many of us take a moment to give thanks. We often tend to focus on things like our health and happiness and overlook the simple things that make our lives easier. As an art director at Kolbeco, I’d like to take a moment to focus on something I give thanks often…
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Three Simple Steps for Managing a Negative PR Situation

A highly publicized rescue of a freezing animal. A bite, and subsequent euthanization of said animal. Outrage from legions of passionate rescue fans. Defense from passionate veterinarian fans. Justification from the governmental body carrying out the euthanization. A social media and TV news firestorm. Apologies. More outrage … If you live in St. Louis, chances…
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How to prepare for on-camera interviews

Lights. Camera. Action. 5 seconds of fame is an exciting concept to some, but for most, it can be a little nerve-racking. The idea of having to stand in front of a camera with lights shining on your face and every “um”, “like”, and “ya know” is being recorded can be intimidating but it doesn’t…
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Six Top Tips for Building Good Partnerships with the Media

The feeling never gets old. You’ve done the homework, crafted the pitches, and identified the right outlets and contacts for your story. You reach out … and then you wait. Then something magical happens. You’ve landed the story! There’s an adrenalin rush and you strive to get that producer, reporter or editor everything she needs.…
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It’s Cool to Be “Old School”

At Kolbeco, there are certain things in PR we like to keep Old School. No, I don’t mean listening to some 80’s R&B on a tape deck. We’re not drawing out branding strategies on a Lite-Brite. And none of us is wearing Parachute Pants (at least TO the office). Here, Old School means honoring the…
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Kolbeco Named a Finalist on St. Louis Small Business Monthly 2017 Best in Business List

St. Louis Small Business Monthly (SBM) has named Kolbeco a finalist in the 2017 Best in Business Awards for Best PR Firm. This is the eighth year in a row that Kolbeco was included on the list, and the third time the firm has received a finalist award. The Best in Business feature is a…
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Bus Tour: Expectations vs. Reality

When you picture what it’s like for your favorite musician to head out on tour, you probably picture: A massive, plush bus with couches, televisions, fridges filled with snacks galore, a full bar and comfy beds. You probably think that this is the most glamour way to travel. Never have to stop, can eat, drink…
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Kolbeco Named One of St. Louis’ Best PR Firms

In July 2016, the St. Louis Small Business Monthly (SBM) named Kolbeco as one of the Best PR Firms in St. Louis. SBM is a leading entrepreneurial publication in the St. Louis market that features business building articles for founders, presidents, CEOs and top executives of privately held firms in the St. Louis area. The Best in Business feature…
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Case Study: Wamhoff Financial & Accounting Services

About Wamhoff Wamhoff Financial Planning & Accounting Services was founded in 1975 by Bob Wamhoff in North St. Louis County. Over the years, Wamhoff has grown into one of the largest independent financial planning firms in the United States, and has received scores of local and industry awards for their work and business practices. Marketing…
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