Tag: Email

What Would John Hancock Do?

“When I was your age, we didn’t type our signature in an email, we WROTE it, with a pen, in CURSIVE. And we liked it!” My, how things have changed. Gone are the days of pen to paper. Now I’m typing emails to people and signing my name with a cute font in a pretty…
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Email marketing: How to get your needle found in a haystack

Currently, I have 4,737 unread emails in my personal inbox. I wish I could say I was lying, but what good would that do? Obviously, I am a junk collector and I suspect I am not completely alone in this…. or maybe I am, but I think we can all relate. We get bombarded with…
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Eight Expert Recommendations for the Hottest Marketing Tactic

Many businesses are turning away from traditional forms of marketing – direct mail and print advertisements to focus time and money on email marketing. These businesses are more willing to embrace what’s new and hot in marketing in the hopes of reaching their target audience.