Author: Kolbeco

Thinking of building a new website, Part 2

Choosing a partner and preparing for the website project The decision is made! Your website will be updated, rebuilt or created this year…now it’s time to “interview” prospective web firms. What should you be asking? Here is our list of top questions to ask potential web firms before taking that plunge. Do they have a…
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It’s not what you say, it’s what you BE

Terrible grammar, I know. Before you call the grammar police, let me explain. My business mantra is that marketing and operations are connected. What I’ve found is that the aspect of BEING is often forgotten in the world of marketing. What I mean is this: living out your brand (or failing to do so) has…
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4 Reasons Why Dan Duffy is Awesome, Amazing, Fantastic and Wonderful

First of all, Dan Duffy did not pay me to say any of these things about him. In fact, he didn’t even ask me to. I wouldn’t accept his money if he did. If you don’t know Dan, you’re missing out. I met Dan about 2 years ago and instantly knew that he was a…
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In Life, and Business, It’s All About the Shine

My office mates quickly discovered something about me in my first days here. I’m a car guy. A self-confessed addict. A junkie. In particular, I’m a fan of German cars and I love watching endurance sports car racing. I do a little competing myself on occasion, in form of indoor kart racing. What I learned…
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2Q Solutions Joins Forces with Kolbeco

Steve Smart to lead Client and Project Management January 20: St. Louis, MO – Kolbeco, a St. Louis-based brand media company, has kicked off 2016 in growth mode with the addition of Steve Smart and his firm, 2Q Solutions Marketing. Smart has joined Kolbeco in the role of Client and Project Manager, and has transitioned…
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Kolbeco Promotes Erica Skrivan to Account Executive

January 14, 2016: St. Louis, MO –Kolbeco is pleased to announce the promotion of Erica Skrivan to Account Executive. In this position, Skrivan will oversee accounts, manage client relationships and campaign implementation. She will continue to focus on her areas of expertise with an emphasis on brand management and social media. “Erica has become a…
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Kolbeco’s Top Blogs of 2015

As we prepare to flip the calendar to January and the start of a new year, we take a look back at our most popular blogs of 2015. Create raving fans for your brand Brand ambassadors and advocates are the biggest cheerleaders for your business, and will scream from the rooftops how much they love…
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Madame Skrivan’s 2016 Social Media Predictions

You might not know this about me, but I am a bit of a fortune teller. I can see into the future and predict what will happen. Not really, but that would be an amazing talent to have. I would have avoided some very embarrassing moments over the years if I could indeed predict the future.…
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Case Study: Wamhoff Financial & Accounting Services

About Wamhoff Wamhoff Financial Planning & Accounting Services was founded in 1975 by Bob Wamhoff in North St. Louis County. Over the years, Wamhoff has grown into one of the largest independent financial planning firms in the United States, and has received scores of local and industry awards for their work and business practices. Marketing…
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Website Design: Do we REALLY Need a Wireframe?

Recently, during a prospect meeting while reviewing our 6 phase process for website projects, the prospect commented: Prospect: “Can’t we just skip all this and just build the site?” Me: “Well…we can, but we won’t.” One of those steps in the process is the creation and development of the wireframe. “What’s a wireframe?” you ask. Good question!…
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